Shay Mitchell Biore

Pretty Little Liars‘ Shay Mitchell is the newest face of Bioré, and she couldn’t be more excited about her work as a brand ambassador for this skin care favorite! Shay is known for her cool California style, and her daily beauty routine is essential to achieving her signature look. To get her gorgeous glow, Shay says that she makes it a priority to cleanse her skin, day and night. “I always want to start off with a clean, fresh face,” Shay says. And what products does she use to get the job done? The new line of Bioré baking soda products are must-have items for Shay. Specifically, she uses Bioré Baking Soda Pore Cleanser daily to rid her face of dirt and oil, and she incorporates the Bioré Baking Soda Cleansing Scrub to help her skin get that natural glow. “You can use it two to three times per week because it’s gentle enough on your skin,” Shay adds. We can’t wait to check out this new line of products so we can have luminous skin like Shay’s!

Shay describes her daily look as “natural and sun kissed.” Living in California has impacted the way she approaches beauty, she shares, and she can regularly be found sporting glowing skin and a soft, smoky eye. Her character, Emily, isn’t much different in that regard. “[Emily] usually has her hair down in beachy waves, and she’s really minimal on her makeup,” Shay says. Both Shay and her TV alter ego focus on enhancing their natural features and playing up those features with great skin care and makeup.

However, Shay admits that she hasn’t always embraced her natural assets. In fact, when she was a teen, Shay looked almost completely different, dying her hair blonde and sporting green contacts 24/7. Now she’s returned to her signature hair color, and she’s learned to enhance her best assets. Shay says, “I think I’ve become a lot more confident with what I was born with and learning how to enhance my own natural features.” In fact, that pretty much sums up Shay’s overall makeup philosophy. “You want to use makeup to enhance what you were born with, to celebrate your uniqueness. I think that’s so important. You don’t want to look like everyone else.” We love Shay’s refreshing take on natural beauty, and we can’t wait to see what great things she does as a brand ambassador for Bioré!

Like what Shay has to say? Enter here to win Bioré’s newest baking soda products!